This is PHAZE.

Functional fragrances that support the body's natural rhythm - one phase at a time.

PHAZE supports women in navigating their menstrual cycles with an intuitive sensory ritual that helps them understand and support their needs throughout the month.

Nature forward, science backed.

What is PHAZE?

PHAZE is a cycle-aware functional fragrance system designed to support the emotional and hormonal shifts women experience across the four phases of their cycle.

This is fragrance rooted in rhythm, science and lived experience. A modern tool for cycle-aware living. A new way of connecting with the body you live in.

Each spray is crafted with science-backed botanicals and aromachology principles to help women feel grounded, energised, calm or clear then the body naturally asks for it.

Nature forward, science backed,

A modern rhythm for modern women.

Who is PHAZE for?

PHAZE is for women who want...

more emotional clarity and calm
alternative to toxic endocrine-disrupting fragrances
tools to encourage cycle-aware living
solutions for PMS, stress and low energy days
scents to support how they feel - not mask it
deeper connection with their body

Even if you don't menstruate, you can still use PHAZE based on your emotional season each day.

The Science

Across the menstrual cycle, women move through distinct hormonal and emotional phases: moments that ask for rest, clarity, confidence or grounding.

Research shows that scent can influence mood, stress, focus and physical comfort.

PHAZE uses:

botanical actives with evidence-based benefits
clean formulations - no endocrine disruptors, no synthetic irritants
functional scent design crafted through aromachology

This is nature-forward, science-backed wellness made for daily use.

The Four Phases

Your cycle has four phases. Your wellness can too.

REST (Menstruation)
CALM & RESTORE
Feeling: Low energy, inward, sensitive
Botanical direction: A restorative, hormone-balancing mist infusion of Lavender, Bergamot and Patchouli to support changes in mood associated with menstruation.

RISE (Follicular)

CLARITY & LIFT

Feeling: Renewed, optimistic, clear

Botanical direction: An invigorating blend of Eucalyptus, Rosemary and Mint Leaf. Light, bright and clarifying, Helps you feel uplifted and focused as your energy rises.

GLOW (Ovulation)
CONFIDENCE & RADIENCE
Feeling: Social, magnetic, open
Botanical direction: Citrus, Ylang-Ylang and Neroli for an expressive, confident and expansive scent that amplifies your natural radiance.

GROUND (Luteal)

BALANCE & STABILITY

Feeling: Intense, emotional, powerful

Botanical direction: Rose, Geranium and Clary Sage to ease hormone-related mood swings, reduce stress and restore emotional harmony,

MISSION

PHAZE is a movement towards cycle-aware living. We exist to honour the intelligence of the female cycle.

We're here to make cycle-aware wellness intuitive, functional and in tune with your body.

FOUNDER STORY

For years, endometriosis shaped my life as I ignored its symptoms and the challenges of maintaining balance in mood and energy.

My body was speaking loudly and I was not listening.

Everything changed when I began understanding my cycle deeply: my energy, emotions, patterns.

I created PHAZE because women deserve tools that align with how we truly feel day to day.

This is personal.

This is purposeful.

This is PHAZE.

~ Orla

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